The right way to start your own business by Rodney Willett (Paperback)

This book drives the reader safely past the many pitfalls which lie in front of those who start with high hopes. Rodney Willett shows how business is about integrity, thought, humour, despair, exultation and self-discipline. It's not just a matter of sales and financial control. It's about people -- customers, suppliers, employees and more.